Press Release Summary: There are two ways you can go in order to gain search engine
traffic: Organic Search Engine Optimization (SEO campaign management) and
Pay-Per-Click (PPC) advertising. Both SEO Campaign Management and PPC Advertising
have their own benefits and weaknesses. Combining them together will put you in the winner's circle.
Press Release Body: Search engine optimization (SEO) is the process of improving the
volume and more importantly quality of traffic to a web site from search engines via
"natural" ("organic" or "algorithmic") search results rather than from the costly
approach of pay per click or sponsored results. Typically, the earlier a site is
presented in the search results, or the higher it "ranks", the more searchers will
visit that site. To be truly effective the site must appear in the first 20 results (typically the first 2 pages) and for the best results the site must appear in the
first 10 results (the first page). Search Engine Optimization can also target
different kinds of search, including image search, local search, and
industry-specific vertical search engines.
Take it from our customers:
...We were impressed with their knowledge and expertise from the very first meeting.
With the Internet being the most cost effective way to advertise today any company
not using Buildtelligence is throwing Money out the Window!
Jon Lawson
Director of Marketing
CRF Communities
Plain and Simple It's about Results
The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages
for their algorithmic search results. Some will tell you that pages that are linked
from other search engine indexed pages do not need to be submitted because they are
found automatically. Which is true but to make sure that your site description is
accurate you should submit your site (BY HAND) to the top 5 search engines.
Get Listed in The Search Engines
Our Search Engine Optimization firm can also manage your online Marketing. Some
search engines, notably Yahoo!, operate a paid submission service that guarantee
crawling for either a set fee or cost per click. Such programs usually guarantee
inclusion in the database, but do not guarantee specific ranking within the search
results. Yahoo's paid inclusion program has drawn criticism from advertisers and
competitors. Two major directories, the Yahoo Directory and the Open Directory
Project both require manual submission and human editorial review.
Since successful online business is impossible without an effective internet marketing
strategy the choice of marketing tools is a critical one. Search engines dominate
the market of targeted website traffic with 85% of online shoppers guided by search
results in their choice of products and services. If you don't want to give away
your potential customers to your competitors you need to gain high search engine
rankings for the relevant keywords. There are two ways you can go in order to gain
search engine traffic: Organic Search Engine Optimization (SEO campaign management)
and Pay-Per-Click (PPC) advertising. Both SEO Campaign Management and PPC
Advertising have their own benefits and weaknesses. Combining them together will put
you in the winner's circle.
Buildtelligence is focused on helping their clients effectively Market on the
Internet. Buildtelligence provides professional Marketing consulting services,
seo campaign management, pay per click management, Search Engine Marketing, Viral
Campaign creation and REputation Management.
Web Site: http://www.seomanagement.com
Contact Details: 18130 US HWY 441
Mount Dora, FL 32757
877-467-6694
2009
